Website Design – 7 Steps For Choosing the Best Web Designer

How do you choose the best web designer when you know almost nothing about website design, what you need and how to build it?

This article will help you make an informed decision instead of just selecting the first web designer you find.

7 steps for choosing the best web designer:

1. Know the purpose of your website

Before searching for a web designer it’s a good idea to know what you want your website to do for your business. It will help the designer to know your needs. These are some questions to ask yourself:

  • Do you want to generate leads?
  • Do you want to an online presence for your offline store?
  • Do you wish to sell products and/or services?
  • Do you want to interact with your customers?
  • Do you want to build long term relationships?

2. Experienced professional

There are many amateur designers who want to become professional. The problem is they don’t have many years of experience. For example they may create a pretty design but don’t know how to create search engine friendly pages. Look for a designer that has several years of experience, the more the better. Visit their website to see the portfolio of websites they have already designed.

3. Qualifications

By viewing their portfolio you have a good idea of the types of websites they have built, however some amateur designers will simply get a template, modify it a little then charge you for a complete design. A professional web designer should at least have these skill requirements:

  • html/xhtml
  • cascading style sheets (CSS)
  • javascript
  • graphic design
  • ecommerce design
  • php script installation and customization
  • search engine optimization
  • email marketing
  • FTP

Other design qualifications

CIW (Certified Internet Web Professional) is the world’s leading Web technology certification and curriculum program. The Master CIW Designer Certification shows the designer has taken the time and made the investment to become a Master Designer. You can’t go wrong if you find a designer that has been awarded this certification.

5. Testimonials

Reading the recommendations from clients shows these clients trust in the designer’s services. Visit the designer’s website to read the testimonials. Ask for them if you don’t see them.

6. Pricing

This is going to be all over the map because it depends on the complexity of the work involved and who is doing it. An online store is containing 100s of products is going to cost more than a 5 page html website. A corporate design firm with many employees is going to charge more than a freelance web designer because they have to pay out salaries. Ask for a preliminary proposal from the designer before hiring him or her.

7. Ask for a contract

The contract should clearly state what’s involved in the design of the website, prices, maintenance and hosting fees. It should also include who owns the website and the timetable for completion.

If your web designer fulfills all these requirements, is friendly, helpful, polite and easy to work then go for it. You have made an informed decision that you will be happy with.

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Everyone would like to produce income through their personal business or web-based projects but many make the fatal error of overpaying for poor web design and placing too much trust in unworthy contractors who produce snotty work and often leave a business crippled from the start.

To be able to find the best web design company one must locate a company that understands how to use the functional and presentational side of the websites to help generate income. Of course, the functionality of the page is necessary as well, but many overlook how design of the presented website can help persuade individuals to pay for services of buy products. The best web design company will understand that a website that looks poorly thrown together, has missing links and buttons, or looks out of date can turn people off from using the site. People are not trusting of sites that look as if they were thrown together in haste. More than 25% of people who come across links to products that do not work will not buy any product from that site. The good web design company will understand how important having a good looking and functioning site is.

Creating a quality flow and promoting a website that is easy on the eyes can help bolster the continual and returned traffic to a site. People are pleased by aesthetic things and often will return to sites that are capable putting them at ease. This often requires a site that possesses easy navigation, without any confusing circular links or tab jumps while doing simple searches. It also requires a site that has a strong color scheme and easy-to-read text. The best web design company will know the best way to promote such qualities in a site and can often produce multiple options for you to choose. The very nice web design company will have templates and concept ideas laid out for you in advance and will often be able to give you advice if necessary. It is not their job to know what is best for your company page, but it is their job to know how to realize your goals, so listening to their advice can be very helpful at times.

Following these simple concepts can lead to you have a quality website that generates good income. A web design company should also compose of quality web designers to whom you put on the path to completing a quality project.

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Best web design company is one that can create a search engine friendly, fast downloading and W3C compatible website in quick time. There are many firms that claim to create compelling websites but you should beware of frauds that make tall claims just to earn quick money. Website designing is an art and a designer needs to understand the business he is going to transform in a website. Internet is a bigger marketplace and a designer needs to know what works on the web. There are billions of websites on the Internet and it is a challenge for a designer to create a website that truly represents the business, it is designed for.

Best web design company is one that can make a website that is the exact replica of the business it is representing on the Internet. A designer expects from a webmaster to give him a rough sketch of website he wants to design. But a majority of webmasters are unable to draw a rough print of the website they are dreaming of. It is the quality of a designer to know what a webmaster wants and give him exactly the website he wants. In other words, the webmaster and the designer have to work in tandem to create a fully functional website.

Best web design company is one that can re-design an old website and give it an all new look and theme. Many webmasters want to re-design their websites instead of getting a new websites. Some websites just need a few extra pages and balancing of the design elements. The designers should be ready to do this renovation work but they shouldn’t take it lightly as re-designing a website is more difficult than creating a fresh website. If you have website but it is not getting traffic then consider refreshing your web pages with new content, pictures and graphics.

Best web design company is one that is accessible and always happy to help. It is the duty of a designer to keep the webmaster updated about the designing of his website. The webmaster should be informed by the designer at each stage and should proceed further only after getting a green signal from the webmaster. The website should be made live after checking its performance and W3C compatibility. The webmaster may raise some issues during the designing of his website. The designer should take note of each issue raised by the webmaster and resolve the issue satisfactorily.

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